Free plan + transparent pricing + self-serve signup

Your audience is your business

Herd helps creators, brands, and agencies run creator work in one place, from planning and deals to payments and reporting, without enterprise onboarding friction.

Free

Start on the free plan

20%

Save with yearly billing

30-day

Money-back guarantee on paid plans

Start on the free plan now, then upgrade only when your workflow needs more automation.

Free forever planCancel anytimeNo credit card

What's Herd best for?

Creator recording content with a smartphone and tripod

Creators

Run deals, invoices, and content in one place.

Brand marketing team reviewing influencer campaign strategy

Brands

Discover creators and launch campaigns faster.

Agency operators collaborating on creator roster performance

Agencies

Scale roster operations with less manual work.

Herd Impact

2.5% of paid subscriptions supports Mind.

£2.8M+
Creator revenue tracked
Annually
15hrs
Saved per week
Average agency
98%
Would recommend
1,000+ users
24%
More revenue
Avg increase

Built for the way creators, brands, and agencies actually work today

Mind charity logoMental health charity partner
Every paid Herd plan contributes 2.5% to Mind. See full Herd Impact transparency.
Herd Impact
Mind charity logoMental health charity partner

Every paid subscription helps fund mental health support through Mind.

We allocate 2.5% from every paid subscription to Mind, and members can add one-time or monthly contributions from their account. This is part of how we support the people behind the work.

From Subscriptions (2.5%)

£0

Extra Member Donations

£0

Total Raised

£0

Supporters

0

Need to talk right now? Contact Mind or call Samaritans on 116 123 (UK & ROI, free, 24/7).

Updating impact totals...

Live Integrations

Connect all your platforms

We've integrated with the platforms you use every day. Manage everything from one dashboard.

YouTube

Track video performance, manage comments, and analyze your audience

Live now

Instagram

Schedule Reels, track engagement, and grow your following

Live now

Facebook

Manage Page content, track post performance, and engage with your community

Live now

TikTok

Monitor trending content and analyze your viral moments

Live now

X

Schedule threads, track impressions, and manage DMs

Live now

More platforms coming soon

Kick, LinkedIn, Twitch, Pinterest, Snapchat, and more integrations in the pipeline

KickLinkedInTwitchPinterestSnapchat

Why teams choose Herd to run creator operations

The same core system works for creators, brands, and agencies, so execution gets faster without tool sprawl.

Get paid faster

Get from signed deal to paid faster with invoices, structured workflows, and reliable reminder delivery.

  • Auto-generated invoices from deals
  • Smart payment reminders with retry protection
  • Track overdue payments

Stay consistent

Keep brand commitments on track with planning views that prevent missed posts and late deliverables.

  • See your whole week at a glance
  • Spot gaps before they happen
  • Link content to brand deals

Know what works

See what is driving results with analytics and insights that support better commercial decisions.

  • Predictive performance AI
  • Market rate benchmarks
  • Cross-platform analytics

Herd Impact x Mind

What we are doing for Mind

Herd contributes 2.5% from every paid subscription to Mind, then publishes transparent impact totals so members can clearly see the progress we are making together.

Mind charity logoOfficial mental health charity partner
  • 2.5% from every paid subscription
  • Transparent impact reporting
  • Optional one-time or monthly donations
View Herd Impact
For Agencies

Scale from 10 creators to 100+ without adding headcount

Multi-tenant architecture, global payments, AI intelligence, and enterprise security.

Explore Agency Solutions
For Brands

Find creators, launch campaigns, track performance

Access a marketplace of verified creators, manage campaigns, and measure ROI in real-time.

Sign up as a Brand

Join active creators earning more & working less

See why top creators switched to Herd

"I was losing track of £2,400 invoices. Herd's reminder tracking and automated follow-ups got me paid 40% faster. Life-changing."
SC

Sarah Chen

Fitness • 520K followers

+24% revenue in 6mo

"Scaled from 10 to 50 creators without adding headcount. The AI intelligence is genuinely game-changing."
JM

James Mitchell

Agency Director • Herd UK

15hrs saved/week

"Content gaps used to kill my momentum. Now I see my whole week at a glance. Consistency unlocked."
MR

Maya Rodriguez

Travel • 380K followers

3x posting frequency

"The marketplace helped us discover 47 network creators we never knew existed. Deal flow up 3x."
AT

Alex Turner

Brand Manager • Nike

"Finally ditched my 8 spreadsheets. Everything in one place. My accountant loves me again."
LP

Lisa Park

Beauty • 290K followers

"Predictive AI told us we were underpricing by 42%. Adjusted rates, £66K more revenue annually."
DK

David Kim

Agency Finance Dir

One platform, three account paths

Start free, scale as you grow, and choose the setup that fits your role.

Free

Explore Herd

£0/forever

Start using Herd and upgrade when your workflow needs automation

  • Content calendar (7 items max)
  • 1 draft deal (cannot activate)
  • Invoices (preview only)
  • Analytics (learning data)
  • 1 watermarked video export
  • Cannot send real invoices
  • Cannot activate deals
  • 7-day history only

Starter

Run Your Business

£99/month

Run your creator business with core workflows and live billing tools

  • Up to 5 active deals
  • Send real invoices
  • Real analytics data
  • 5 video exports/month
  • Opportunities inbox & Media kit
  • No automation
  • No AI video tools
  • No contracts or expenses
Most popular

Pro

Automate & Scale

£299/month

Automate your operations with full creator business tooling

  • Unlimited deals
  • Full automation suite
  • AI video editing
  • Contracts & expenses
  • One-click tax export
Compare all plans & features →

Free plan • 20% off yearly billing • 30-day money-back on paid plans

Frequently asked questions

The free plan includes a content calendar with up to 7 items, 1 draft deal in your pipeline, preview-only invoices and analytics, and 1 video export. It's designed to let you explore Herd and see if it's right for you.

Yes! All plans are month-to-month with no long-term contracts. You can cancel anytime from your account settings, and you'll retain access until the end of your billing period.

We accept all major credit cards (Visa, Mastercard, American Express) and PayPal. For Enterprise plans, we also support invoicing and bank transfers.

Our browser-based video editor lets you trim, cut, add text overlays, filters, and audio. Export directly for TikTok, Instagram Reels, YouTube, and more. Free users get 1 export/month, Starter gets 5, and Pro gets unlimited.

Yes! Annual billing saves you 20% compared to monthly billing. Contact us for team or agency pricing with additional volume discounts.

Absolutely. We're SOC 2 Type II certified, use 256-bit encryption, and never share your data with third parties. Your creator data stays yours.

Yes, you can change your plan at any time. Upgrades take effect immediately (with prorated billing), and downgrades take effect at the end of your current billing cycle.

Built for creators, brands, and agencies

Ready to run your creator business like a business?

Start on the free plan in minutes, then scale with transparent paid plans and yearly savings when your team is ready.

Free forever plan20% off yearly billing30-day money-back on paid plans