Powering agencies running creator ops at scale

Run a high-performance agency operation, not a spreadsheet operation.

Manage creators, brand pipelines, commissions, and team workflows from one system designed for serious agency growth.

No setup feesCancel anytimeDedicated onboarding
Agency operations team collaborating around campaign and creator planning
Agency office environment representing scale and operations

Herd Impact

Agency subscriptions also contribute 2.5% to Mind.

View impact timeline

£1,999

Agency plan (monthly)

20%

Yearly billing savings

30-day

Money-back guarantee

Unlimited

Team seats and creator scale

Agency-grade tools for every part of your business

From roster management to brand relationships, Herd automates the work that used to take your team hours.

Creator Roster Management

Onboard, manage, and track your entire roster from one place. Performance dashboards, commission tracking, and creator portals included.

  • Unlimited creator roster
  • Automated onboarding flows
  • Individual performance dashboards

Brand CRM & Deal Pipeline

Manage every brand relationship from first pitch to final payment. Pipeline views, proposal templates, and automatic follow-ups.

  • Visual deal pipeline
  • Proposal & pitch templates
  • Automated follow-up reminders

Commission Tracking

Automatically calculate and track commissions per deal, per creator. Transparent reporting for you and your talent.

  • Automatic commission splits
  • Per-creator revenue reports
  • Payment routing & reconciliation

Automated Workflows

Automate the repetitive stuff — onboarding emails, contract generation, payment processing, content reminders, and more.

  • Custom workflow builder
  • Auto contract generation
  • Task & deadline automation

White-Label Portals

Give your creators and brand partners their own branded portal. Your agency, your branding, your client experience.

  • Custom-branded dashboards
  • Creator self-service portals
  • Brand partner access

Agency-Wide Analytics

Track revenue, creator performance, and brand satisfaction across your entire operation. Spot trends, forecast growth, and make data-driven decisions.

  • Agency revenue dashboards
  • Per-creator performance
  • Growth forecasting

From boutique to enterprise — Herd scales with you

Whether you manage 10 creators or 1,000, the platform adapts to your needs.

Boutique Agency

10–30 creators

You're growing fast but still managing with spreadsheets and group chats. Herd gives you agency-grade tools without the enterprise price tag.

  • Centralised creator roster
  • Deal pipeline for brand outreach
  • Commission tracking per creator
  • Professional invoicing & contracts

Mid-Size Agency

30–100 creators

Your team is growing along with your roster. You need workflows, role-based access, and reporting that scales without adding headcount.

  • Multi-user team access with RBAC
  • Automated onboarding workflows
  • Brand CRM with pipeline views
  • Financial reporting & forecasting

Enterprise Agency

100+ creators

At scale, efficiency is everything. White-label portals, API access, custom integrations, and dedicated support to keep operations running smoothly.

  • White-label creator & brand portals
  • API access for custom integrations
  • Advanced analytics & benchmarking
  • Dedicated account manager & SLA

Trusted by top creator agencies

See how agencies are scaling faster with Herd.

TW

Tom Wilson

Founder, Elevate Talent

We went from managing 15 creators in spreadsheets to 80+ without adding a single ops person. Herd's automation handles what used to take our team hours every week.

5x roster growth
LC

Lisa Chang

Operations Director, Creator Agency Co

Commission tracking used to be a nightmare. Now it's automatic. Our creators trust us more because they can see everything in their portal.

15hrs saved per week
JM

James Miller

CEO, Reach Management

The white-label portals were the deciding factor. Our brand partners and creators think it's our own platform. It's incredibly professional.

3x revenue growth

Herd Impact x Mind

Agency growth also funds mental health support.

As your agency scales with Herd, 2.5% of paid subscriptions goes to Mind, and progress is tracked publicly.

View Herd Impact Commitment
Mind charity logo

Mind helps people access mental health information, support, and advocacy when they need it most.

One plan. Unlimited scale.

No per-creator fees. No per-seat limits. Everything your agency needs in one subscription.

Agency Plan
£1,999/month

or £19,190/year — save 20%

Creator Management

  • Unlimited creator roster
  • Automated onboarding flows
  • Individual performance dashboards
  • White-label creator portals

Brand Relationships

  • Brand CRM with deal pipeline
  • Proposal & pitch templates
  • Automated follow-up reminders
  • White-label brand portals

Financial Operations

  • Commission tracking & splits
  • Per-creator revenue reports
  • Payment routing & reconciliation
  • Invoicing & tax documentation

Scale & Enterprise

  • Unlimited team seats (RBAC)
  • Custom workflow automation
  • API access & integrations
  • Dedicated account manager
Talk to Sales

Enterprise Security

SOC 2 compliant infrastructure

30-Day Guarantee

Full refund if not satisfied

Dedicated Onboarding

We get you up and running

Built for Scale

No limits on creators or seats

Common questions

Is there a limit on how many creators I can manage?

No limits at all. The Agency plan is built to scale — manage 10 creators or 10,000, the price doesn't change.

How does commission tracking work?

Set custom commission rates per creator or per deal. Herd automatically calculates and tracks your agency fees and routes payments accordingly.

Can my creators and brand partners access their own portal?

Yes. White-label portals give each creator and brand partner their own branded experience — your agency branding, not Herd's.

Do you offer a free trial?

Yes. We offer a guided onboarding trial so your team can pressure-test Herd with real workflows before committing.

Built for serious agency operations

Ready to scale your agency?

Start on a guided onboarding trial. No setup fees, dedicated onboarding, and a platform that grows with you.

Talk through agency rollout
No setup feesDedicated onboarding30-day money back guarantee